LinkedIn @anhminht
LinkedIn @anhminht
Embedded Files
12.3K
followers*
12.3K
followers*
850,000+
Post impressions*
850,000+
Post impressions*
#10
Top LinkedIn Vietnam**
#10
Top LinkedIn Vietnam**
57%+
Account growth rate**
57%+
Account growth rate**
* LinkedIn, 5/2023 ; ** LinkedIn ranked by Favikon, 4/2023
Channel performance
Channel performance
#10 LinkedIn Vietnam ranked by Favikon (4/2023)
Top 12% LinkedIn creators ranked by Kleo (4/2023)
850,000+ post impressions
Viral posts (appox 4,000K engagement)
Channel strategy
Channel strategy
My profile aims to be a Thought Leader, with not yet a bottom-funnel service or product.
With this purpose, I focused on delivering my background
① to the right target audience,
② using a solid POV, and
③ through relevant content pillars
Channel orientation
Profile curation, targeting Marketing audience
Visual branding for Carousel and Text posts
Marketing professionals being the target audience
Content strategy
Content strategy
Viral post (3.8K likes)
Content pillar: Career Development
Resonant content (career gap & unemployment)
Vulnerable sharings from personal experience
High performing post (900 likes)
Content pillar: Career Development
Job application guide (free downloadable)
Automatic downloads
High performing carousel (800 likes)
Content pillar: Personal Growth
Resonant content (mindset about asking questions)
High performing carousel (268 likes)
Content pillar: Personal Growth
Actionable tips to cope with work burn-outs
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